Social Media Skills

Knowing the audience deeply is the highest-leverage input to good content. You can have perfect voice and clean mechanics and still get ignored if the content doesn't speak to what the audience actually wants, in words they actually use. This skill builds that understanding — and writes it down so e

This is the Instagram-specific **growth system** — not another content skill. It diagnoses *where* growth is stuck and routes to the skills that fix it, on top of the 2026 reality of how Instagram actually distributes content.

LinkedIn is its own game, and posts written like generic social captions underperform on it. The algorithm rewards two things above all — **dwell time** (how long people actually spend on the post) and **early, meaningful comments** — and the format has its own rules: the "…see more" hook, whitespac

This is the TikTok-specific **growth system** — not a content skill. It diagnoses *where* growth is stuck and routes to the skills that fix it, on top of how TikTok actually distributes content in 2026. Don't carry over Instagram assumptions; TikTok is a different machine.

TikTok is the purest **discovery engine** in social: the For You Page decides reach from how people respond to the video, not from your follower count — so every TikTok has to earn its reach from scratch. That makes the rules specific, and different from Reels:

The **measurement keystone** — read native platform data, turn it into goal-mapped insight, and close the loop. Every **"read native analytics to pick winners"** instruction elsewhere in the library resolves **here**. WoopSocial publishes; it **does not measure** — the numbers come from **native das

A **strategy/orchestration skill** — plan the time-boxed campaign (goal, phases, week-by-week map, the brief, the posts) and let **WoopSocial schedule + publish the coordinated social posts** on the timeline. The agent **plans + writes + schedules the social side**; the **waitlist/hub, email, ads, c

A **strategy/relationship skill** — pick the partner, plan the cross-promo, write both sides. The agent **advises + drafts + plans**; **WoopSocial publishes each partner's own posts** on the coordinated schedule; the **co-created content + the relationship are native/human.**

The **landscape / positioning** lens — read the public competitive field to find the **white space you can own**, then differentiate. Advisory and public-data only; the agent analyses and recommends, the human decides, and only the brand's *own* content publishes via **scheduling-and-queue → WoopSoc

The **Groups-as-organic-surface strategy** — build a niche group as a community asset (10–30× Page reach) and grow it value-first. The agent **designs the strategy + drafts the group posts + drafts the Page/cross-channel content that drives joins**; **WoopSocial publishes the Page + cross-channel fu

The **Facebook platform strategy** — play **Reels (discovery) → Feed (depth) → Groups (community)**, not a dead Page feed. The agent drafts; **scheduling-and-queue → WoopSocial** schedules **Page** posts/Reels; the live community work is human/in-app.

The **Reel publish-mechanics skill** — get a finished Reel **out** the way Instagram displays it (specs, safe zone, cover, settings). The agent **specs the publish settings + the cover brief + the specs/safe-zone checklist + advises audio/tags**; **WoopSocial publishes postType REEL + video + captio

The **IG keyword-search layer** — research the queries and write the keyworded caption (and advise the profile labels + visual signals) that make a post rank in Instagram search. The agent **researches + writes the search-first caption + specs the on-screen/spoken keyword + advises the profile/alt t

The **company-page (LINKEDIN_PAGES) strategy** — treat the page as a **credibility hub + paid launchpad** and build the real organic engine, **employee advocacy.** The agent **strategizes + designs the advocacy program + drafts page posts + drafts shareable content**; **WoopSocial publishes the page

The **LinkedIn personal-profile growth engine** — the profile as a landing page, what to post and how often, strategic commenting on target accounts, the golden hour, newsletters/video, and connections vs followers. The agent drafts posts + comment copy and designs the system; a human does the live

The **Pinterest platform engine** — search-first mechanics, fresh vertical pins, keyword/SEO, and outbound traffic that compounds. The agent drafts pins + SEO copy + schedule; the image skills produce the designs; **scheduling-and-queue → WoopSocial** publishes the pins.

A **design-craft skill** — design the pin's concept + composition + overlay, produce the **brief**, and plan the **fresh-pin variants**. The agent **designs + briefs + critiques**; a **human or image tool makes the raster**; **WoopSocial publishes the finished pin** (image + title + description + bo

The **keyword / search-ranking layer** — research the queries and write the keyworded words that make a pin rank. The agent **researches + writes the title/description + specs the on-pin keyword + advises the board/ link**; **WoopSocial publishes the pin's title + description + board + link**; **pro

**Read this first:** WoopSocial does not support Reddit, and Reddit can't be automated in any way worth doing. So this skill is **advisory only** — the agent drafts, the **human posts from their own logged-in account**. No scheduling, no bots, no alts, no vote manipulation. Ever.

The **account-strategy keystone** above `threads-post` — set the conversation-first channel strategy (niche, cadence, the reply-more-than-post engine, format mix, the Threads→IG funnel, metrics). The agent **strategizes + drafts the original posts + can draft suggested replies**; **WoopSocial publis

A **format-execution skill** — write a Threads-native conversation post (built to earn replies) **and** carry the WoopSocial Threads publish facts. The agent writes the **post + topic tag + media direction + reply angles**; **WoopSocial publishes/schedules the single post**; the **replying that driv

A **format-execution skill** — produce a TikTok-native Photo Mode carousel (craft for completion) **and** the exact WoopSocial PHOTO publish config. The agent writes the **plan + overlay copy + caption + config**; the **images are made by a human or an image skill**; **WoopSocial publishes the nativ

A **format-execution skill** — configure the TikTok VIDEO publish for reach + discovery + compliant disclosure **and** write the search-optimized caption. The agent **configures the publish + writes the caption**; the **video FILE is an input**; **WoopSocial publishes via `postType=VIDEO`** and auto

The **X/Twitter growth engine** — what to post, when, how to leverage Premium, and how replies compound reach. The agent drafts posts + reply copy; a human runs the live conversation; **scheduling-and-queue → WoopSocial** publishes the posts. Complements **thread-writer** (the thread-format craft).

The growth engine for **YouTube long-form** — the **opposite engine from Shorts**. No swipe feed to win; instead a **packaging gate** (the click) and a **retention gate** (do they stay, and watch more). It's **decoupled** from Shorts, though the Short→long click-through is now tracked. (Sibling: **y

A **format-execution skill** — write the YouTube publish metadata (title, description+chapters, tags) and set category/privacy/madeForKids. The agent **writes the metadata + config**; the **video FILE + script are inputs**; **WoopSocial publishes via the YouTube fields**; the **thumbnail + A/B testi

The growth engine for **YouTube Shorts** — a discovery engine that, since late 2025, is **fully decoupled from long-form**. Different rules, different metric, separate strategy. (Long-form is the sibling skill **youtube-long-form**; don't run them as one plan.)